In order to support the launch of its new hybrid car, the Insight, Honda will debut in April its latest TV ad “Let it Shine”. This advertisement is another part of the integrated marketing campaign presenting Honda’s environmental leadership in Europe, Russia, Middle East and Africa.
March 26, 2009 – Honda will debut its latest TV [...]
Posts Tagged ‘hybrid’
Honda to debut TV ad: Let it Shine
Honda and GS Yuasa sign contract to establish a joint venture company
It was back in December of 2008 when GS Yuasa and Honda signed a basic aggrement to establish a joint venture company that will manufacture, sell and conduct R&D for high-performance lithium-ion batteries for applications with a central focus on hybrid vehicles. The contract was signed and the name of the joint venture company is [...]
Honda Insight Becomes the Most Affordable New Hybrid in the U.S.
The Honda Insight will be available for sale on March 24, 2009 with a retail price of $19,800. Dick Colliver, executive vice president of American Honda said that “The all-new Honda Insight brings the cost of entry for hybrid technology within closer reach of an entirely new car-shopping audience. In addition to making good environmental [...]
Honda Cumulative Global Sales of Hybrid Vehicles Reach 300,000 Units
Honda Motor Co. Ltd. announced that the global sales of Honda hybrid vehicles have passed the 300,000 units on a cumulative basis. This figure is based from the first introduction of the first-generation Insight in November 1999 until the end of January 2009. Honda will enhance its hybrid models with the new sporty hybrid vehicle, [...]
Asimo to Present the Honda Insight Hybrid to Europe
Our little friend, Asimo is going to present the New Honda Insight Hybrid to Europe at the Geneva Motor Show. The new Asimo has become a symbol for Honda’s advanced non-automotive research and is the latest in a long line of robots from Honda. It will be helping out to demonstrate the Insight’s abilities [...]
New Photos of the Honda Insight Hybrid
Following the Insight Brochure that was discovered few days ago, more photographs can be found on the Internet this time. The Insight will be presented at the Detroit show on January 11th, 2009 but the photos are seen in UK. So this time we are talking about the European model specification which gives the first [...]
Honda Insight Hybrid: Brochure Exposed
The new Honda Insight Hybrid Brochure is exposed on YouTube and is definitely a great looking car offering an interesting line-up with a variety of colours.
The specific model looks beautiful and very sporty. Both, exterior and interior design, is close to the original concept. It will not be a surprise to get good sales figures [...]
Honda joins forces with GS Yuasa
As Honda Motor Co Ltd is set to invest in hybrid technologies, a basic aggreement with GS Yuasa Corporation is close to establish a joint venture company which will manufacture, high-performance lithium-ion batteries for applications with a central focus on hybrid vehicles.
The ratio of capital investment will be 51% by GS Yuasa and 49% [...]
2009 Honda Insight Hybrid to Make World Debut at the North American International Auto Show
The all-new 2009 Honda Insight hybrid will make its world debut in January at the North American International Auto Show in Detroit. The five-passenger, five-door Insight will go on sale in the spring of 2009.
The Insight is expected to have annual global sales of 200,000 units per year – approximately 100,000 in North America – [...]
Honda Opens New Hybrid Site
A New Hybrid Site was created by Honda to introduce the hybrid technology as the future of automotive industry. Honda definitely invests and produces cars that are environmental friendly.
The new dedicated site introduces the new hybrid models as well as previously revolutionary cars. The future line-up includes models such as the Civic Hybrid, New Insight, [...]