American Honda Reports November’s Sales
American Honda Motor Co., Inc., posted November sales of 76,233, a decline of 31.6 percent, compared to record November 2007 results. American Honda year-to-date sales of 1,342,680 represent a 5.8 percent decrease, based on the daily selling rate*.
Honda Division posted November sales of 68,345, a decline of 30.6 percent versus November 2007. Monthly Pilot sales increased 4.5 percent to 5,601.
The Acura Division posted sales of 7,888, a decrease of 38.9 percent compared to November 2007. The TL luxury performance sedan was the brand’s top seller with sales of 3,160.
*The daily selling rate (DSR) is calculated with 25 days for both November 2008 and 2007. Year-to-date, the DSR is calculated with 282 days for 2008, versus 281 days for 2007. All percentages reflect DSR.