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Ford suing Ferrari over the F-150 name

Old 02-09-2011, 07:27 PM
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Originally Posted by Kremlin,Feb 9 2011, 08:25 PM
Ford will be explaining how their name is tarnished by Ferrari misusing the title.
It's not about being tarnished or not, it's about somebody else infringing on its own trademark, regardless of that somebody's status/pedigree.
Old 02-09-2011, 07:29 PM
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Originally Posted by Steponme,Feb 9 2011, 08:26 PM
Then Ferrari will sue, because F430 is its registered trademark.
<high five>
Old 02-09-2011, 07:33 PM
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Originally Posted by TheDonEffect,Feb 9 2011, 08:20 PM
Meh, why is everyone getting all huffy over this. 1) I don't care 2) is the F150 not Ford's trademark? So don't they have a right to protect it?

What if Ford made a truck specifically for truck racing with a 4.3L engine and named it the F430? I'm sure people here would take issue with that.
It'd be mostly laughable... a Ford living up to a Ferrari Monicker

But then again, if Ford named it the F-430, is that the same as F430? I'm not convinced it is, so go at it Ford.


Your comparison is a bit apples to oranges

Ford F-150, vs Ferrari F150

and your idea

Ford F430 vs Ferrari F430

See the difference?
Old 02-09-2011, 10:49 PM
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Trademarks are not that cut and dry. I can come out tomorrow with a drill and call it the NFR F150. It is NOT a competing product, and Ford will not be able to show any type of profit loss. If Ferrari made a pickup, and called it the F150, fine, case is clear. However, by Ferrari using F150 for their intended purposes, Ford is not affected in any way. Although Ferrari does produce automobiles, they are not in competition with Ford and in the end, Ford will lose.

In the US, contrary to popular belief, you can't "just sue." You have to show some type of loss, and in this case, financial loss, which Ford obviously will not be able to do.
Old 02-09-2011, 11:11 PM
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So now cars will have to have complicated letters with numbers so there are enough names to go around? Imagine if electronics part numbers had to follow this.


How did Hyundai make a Genesis car when Sega made a Video Games Console before called that, did God and Jesus sue them both too?
Old 02-09-2011, 11:37 PM
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Originally Posted by travanx,Feb 10 2011, 03:11 AM
So now cars will have to have complicated letters with numbers so there are enough names to go around? Imagine if electronics part numbers had to follow this.


How did Hyundai make a Genesis car when Sega made a Video Games Console before called that, did God and Jesus sue them both too?
Old 02-09-2011, 11:56 PM
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Mexico should sue Ford over the Fiesta
Old 02-10-2011, 12:12 AM
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Originally Posted by dirtykoala,Feb 10 2011, 03:56 AM
Mexico should sue Ford over the Fiesta
































lol topgear
Old 02-10-2011, 04:22 AM
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I'm really surprised Ferrari didn't see this one coming. The F150 is only the best selling pickup truck of all time (?). It's not as if Ford is being a trademark squatter here.

Can you imagine if Ford wanted to use one of Ferrari's trademarked names for one of their cars? Talk about shit hitting the fan.
Old 02-10-2011, 04:41 AM
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Originally Posted by travanx,Feb 10 2011, 02:11 AM
So now cars will have to have complicated letters with numbers so there are enough names to go around? Imagine if electronics part numbers had to follow this.


How did Hyundai make a Genesis car when Sega made a Video Games Console before called that, did God and Jesus sue them both too?
Get real, there are plenty of clear names/terms to go around. I bet "Ferrari Ass Hauler" doesn't infringe on anyone's copyright, and it has dual meaning since Alonso will be behind the wheel.

Re: the Genesis, how long has it been since Sega has actually marketed them? Do you think Sega really cares about protecting the copyright on an abandoned product line?

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