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Nissan LEAF

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Old Jul 12, 2010 | 06:51 PM
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Unhappy Nissan LEAF

have you guys seen this new ad by Nissan? on the back of the most recent Automobile mag...I can't find it for the life of me on the web (yet)

it has this fancy circular chart (technically a "speedometer" chart, which reinforces the hilarity), and the takeaway is that the LEAF has 100% of it's tq available at 1,000 rpm, and then it has other cars it is comparing to, which have less. It has things like "german sports sedan, 33% torque" and "dielsel truck, 40% torque" and "hot hatch", 25%...lol.

Too bad they missed the whole thing about being a Nissan LEAF, which has absolutely nothing to do with performance in the power/speed sense. They should have said "speed of other cars in the time it takes nissan leaf to get to 80 mph", and then included an asterisk that said "nissan leaf doesn't do 80 mph, but you could imagine".

My favorite part though is twofold:

1. It's on the back of Automobile. I don't think this super-marketing-spin is gonna be effective to that audience. Apparently they have a complex about performance or are afraid it won't be embraced by the sportscar-minded community...even though no amount of contrived print ads will change that.

2. The lawyers made them say "at 1,000 rpm" instead of "0 rpm", because the gas/diesel cars can't go lower than that at idle, which i find pretty amusing for some reason

A challenger to the whole mini-porsche racing stunt, IMO. Less elaborate, but even more lame.
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Old Jul 12, 2010 | 06:55 PM
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A great example of presenting information that is essentially true but also rather worthless.
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Old Jul 12, 2010 | 08:03 PM
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Originally Posted by dombey,Jul 12 2010, 06:51 PM
"nissan leaf doesn't do 80 mph, but you could imagine".
That's not fair, it can do up to 90 mph*


*With no passengers and driven with a tail wind by a twelve year-old girl.
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Old Jul 13, 2010 | 03:20 AM
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Originally Posted by bloodzombie,Jul 12 2010, 06:03 PM
That's not fair, it can do up to 90 mph*


*With no passengers and driven with a tail wind by a twelve year-old girl.
it can go infinity miles an hour**

**if in absolute vacuum and there is a strong gravitational pull in a certain direction
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Old Jul 13, 2010 | 07:02 AM
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Originally Posted by ikeyballz,Jul 13 2010, 03:20 AM
it can go infinity miles an hour**

**if in absolute vacuum and there is a strong gravitational pull in a certain direction
still won't work. the engine won't be able to inhale any air in a vacuum because there is none.
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Old Jul 13, 2010 | 07:07 AM
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An electric motor does not require air to function, specifically. It is not a combustion engine.
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Old Jul 13, 2010 | 07:29 AM
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Originally Posted by JonBoy,Jul 13 2010, 07:07 AM
An electric motor does not require air to function, specifically. It is not a combustion engine.
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Old Jul 13, 2010 | 07:46 AM
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Old Jul 13, 2010 | 07:54 AM
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Originally Posted by ikeyballz,Jul 13 2010, 03:20 AM
it can go infinity miles an hour**
albert einstein would disagree
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Old Jul 13, 2010 | 08:06 AM
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Yeah, but what what did Einstein know, anyways? The guy was old school. We're so beyond the 50s now.
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