http://www.automobilemag.com/reviews..._cadillac_ats/

 

I'm not in love with the looks of either one. The ATS lights climb too far up the fender. Sure, I would rather give GM money vs BMW but I suspect the BMW's resale will be stronger even if the ATS is 100% as good or even better. It will take at least a decade of a top to bottom lineup for Caddy to regain it's standing (thus resale).

On paper, ignoring my resale expectations I would have to drive the stick shift versions of both to decide.

 

is it just me, or does the lines in this pic scream camry? seriously look beyond the grill look at the doors and the hump on the truck

 

I have always had a likeness for Cadillac. For part availability and pricing, I'd go with the ATS. I do appreciate the German cars, but the gremlins are always on my mind when taking a look at them.

 

I'm about 20 years too young to buy a Cadillac. They have gotten better lately, but their name has been so badly soiled it will take a while to recover. They are still too much of an old foagie car for me to consider one.

 

Gotta say I'd probably stick with BMW. I like the looks of the Caddy and the price should be lower but I believe you'll lose that price edge on resale. Performance is still going to favor the BMW, I think, no matter which iteration you choose (BMW has an 8-spd auto with their cars, I believe, which will make them quicker in most situations).

 

I would chooose:

BMW if it's the 335i.

but ATS turbo 4 over the BMW 328i.

Not that the Caddy turbo 4 is necessarily better than the BMW turbo 4, but I wouldn't be as excited to own a 328i, the least expensive BMW that everyone else buys just to have a BMW.

 

I think I'd prefer the 3-Series. But that's because I'm not a fan of Cadillac or GM, although I respect and would consider buying a CTS-V after sitting in one in the showroom. Everyone who had Cadillacs around here and around my age (20) were super cocky about having a Cadillac, and I'm talking the older ones, 05ish. People who buy 328's and such are usually middle aged women who just want something that has a BMW/Merc/Audi badge at their banking job.

But I'd much prefer this:

 

My first reaction was you are full of...
Then I look at the picture... yes, I see what you are talking about.

 

I think its a tough call - on the Cadillac, the mechanical bits will break, on the BMW, the electronic bits will break.

And I have to admit, I didn't think much of the ATS until I saw it in person.