Calling on Florida COs
Originally Posted by PrimoGen,Jan 5 2011, 11:33 AM
you cannot base these incentives off of pre-registrants. this is backwards. you secure the rates and discounts to entice participation. This is the catch -22.
most hotels require contracts for room blocks and rates. With these contracts come attrition fees if they are not met. Some smaller hotels will do special room rates and blocks for small numbers of rooms say 10 or so.... but rarely.
Take it from someone who has been around the event planning block a few times.... you will not leverage anything waiting for the numbers to actually show up before you move forward.
Vendors are either going to sign or not based on your presentation to them. You project numbers to them based on solid facts (previous events demography and stats).
Just some advice
So are you planning a single location "supermeet" or is the gumball style, state wide "run" still being planned? or both?
most hotels require contracts for room blocks and rates. With these contracts come attrition fees if they are not met. Some smaller hotels will do special room rates and blocks for small numbers of rooms say 10 or so.... but rarely.
Take it from someone who has been around the event planning block a few times.... you will not leverage anything waiting for the numbers to actually show up before you move forward.
Vendors are either going to sign or not based on your presentation to them. You project numbers to them based on solid facts (previous events demography and stats).
Just some advice
So are you planning a single location "supermeet" or is the gumball style, state wide "run" still being planned? or both?
The hotels I contacted would not offer a group rate unless we confirmed a minimum number of reservations. And local restaurants are looking for the same thing, they all are looking for solid numbers. In this economy, gone are the events that could be funded on speculation and possible attendees. Business want some solid info.
This event "The Mega Meet" would be a static venue event.
The Gumball style run is another entirely different project that I am collaborating with HighwayStar Garage and FKS.
In regards to event planning, this is what I do. I've been coordinating automotive events for 14rs and own an event company.
The thing with a Mega Meet project is that I cannot do it alone. There are a large scope of details and I already have 6 events on my desk for 2011 which I have most of my annual budget and staff tied up with.
Originally Posted by Indyana,Jan 5 2011, 12:04 PM
I assume this will be a Fall/Winter 2011 event or are we waiting for 2012?
Unfortunatley closer to Fall my attention will be focused on another large scale event that we are collborating with StanceWorks, SimplyClean and SFL Drifters for Nov. That event is expected to be 1500+ cars.
Originally Posted by Bandiscoot,Jan 5 2011, 12:08 PM
I've made a few inquiries with our local Honda dealer (Honda of Ocala) and I have a little history with a few folks in management. They have no problem 'throwing something in' (oil changes, swag, etc.) so long as they get exposure (the typical 'handshake') They have been very aggressive with their marketing efforts/dollars since the expansion earlier last year.
I am going to run out to OGP (Ocala Gran Prix Karting) to see what they can do for rates or even hosting. They are attached to a newer, indoor flea market with nice parking and easy access for anyone traveling via i75/USHwy27. This can be an actual location or just a 'stop' on the way during a drive
I'll get some 'hard' numbers and info in the next couple of days and contact the other CO's.
My 2cents in regards to 'packages': I'm against more than 2 choices for packages as that truly complicates the cost matrix (some event/conference planning in my background as well.) It WILL cost something to each person ... but, the initial package should be low/reasonable enough to still entice anyone to even drive up at the last minute. The second package could include either a meal or activity (karting?). That way it still allows everyone the liberty to make the event a little more personal and enjoyable based their specific interest.
Getting the community together just to shake hands and make a personal association with our screen-names should be our first priority (in my opinion.) Everything else should be 'a la carte'. And that shouldn't cost much.
I am going to run out to OGP (Ocala Gran Prix Karting) to see what they can do for rates or even hosting. They are attached to a newer, indoor flea market with nice parking and easy access for anyone traveling via i75/USHwy27. This can be an actual location or just a 'stop' on the way during a drive

I'll get some 'hard' numbers and info in the next couple of days and contact the other CO's.
My 2cents in regards to 'packages': I'm against more than 2 choices for packages as that truly complicates the cost matrix (some event/conference planning in my background as well.) It WILL cost something to each person ... but, the initial package should be low/reasonable enough to still entice anyone to even drive up at the last minute. The second package could include either a meal or activity (karting?). That way it still allows everyone the liberty to make the event a little more personal and enjoyable based their specific interest.
Getting the community together just to shake hands and make a personal association with our screen-names should be our first priority (in my opinion.) Everything else should be 'a la carte'. And that shouldn't cost much.

Do work son!!!
sounds like you have "a version" of how it can happen nailed down pretty good.
you don't have previous numbers because you have not tracked down and talked to the people who have put on previous statewide meets.
over the past 8 years there have been many.
I can tell you that the last successful mega-super-whatever pulled in about 150-200 people over all with about 100 or so cars.
We have done cross-forum meets with NSX-prime that has seen relatively the same kind of numbers. these meets had over 8 months of planning and 4 months of active forum marketing and sign up periods. I would use those numbers as optimistic returns for any kind of barometer for future events.
I dont know how you are going to market a meet to us not knowing what you can offer until you have us all registered but, hey... it could work.
You are completely right about the hotels, though. that is what i was getting at referring to contracts and attrition.
If you don't use projection numbers, you wont have anything to present to vendors. if you don't have vendors or other incentives to entice participants you wont have any registrants.
if you have 14 years of event planning, I assume you know how to do a quick demographic study (using say, a SWOT analysis as a template) and maybe some shallow research ( https://www.s2ki.com/search/forums?f...uery=supermeet ) to come up with solid projections on our depth as an s2000 community. That, and a quick poll in the FL forum (describing the event you have in mind) should give you solid feedback on the amount of people willing to attend.
You then use this data to formulate a pitch to prospective vendors, sponsors etc.
that's what we did, and it worked out seamlessly when there was an interest...but that was way back in 2009.
Look, I don't want to get into some kind of pissing contest about who has planned events more than the other or who has better knowledge. I am not going to tell you how to bake your own cake. you have what seems to be a lot of stuff in the works. if it is to be in Orlando then I am sure Josh is on point helping you out with logistics.
If you need/want mine or any others help on something let us know. When not in a managerial position, I take to direction very well. tell me what you want and i will do what I can to help.
you don't have previous numbers because you have not tracked down and talked to the people who have put on previous statewide meets.
over the past 8 years there have been many.
I can tell you that the last successful mega-super-whatever pulled in about 150-200 people over all with about 100 or so cars.
We have done cross-forum meets with NSX-prime that has seen relatively the same kind of numbers. these meets had over 8 months of planning and 4 months of active forum marketing and sign up periods. I would use those numbers as optimistic returns for any kind of barometer for future events.
I dont know how you are going to market a meet to us not knowing what you can offer until you have us all registered but, hey... it could work.
You are completely right about the hotels, though. that is what i was getting at referring to contracts and attrition.
If you don't use projection numbers, you wont have anything to present to vendors. if you don't have vendors or other incentives to entice participants you wont have any registrants.
if you have 14 years of event planning, I assume you know how to do a quick demographic study (using say, a SWOT analysis as a template) and maybe some shallow research ( https://www.s2ki.com/search/forums?f...uery=supermeet ) to come up with solid projections on our depth as an s2000 community. That, and a quick poll in the FL forum (describing the event you have in mind) should give you solid feedback on the amount of people willing to attend.
You then use this data to formulate a pitch to prospective vendors, sponsors etc.
that's what we did, and it worked out seamlessly when there was an interest...but that was way back in 2009.
Look, I don't want to get into some kind of pissing contest about who has planned events more than the other or who has better knowledge. I am not going to tell you how to bake your own cake. you have what seems to be a lot of stuff in the works. if it is to be in Orlando then I am sure Josh is on point helping you out with logistics.
If you need/want mine or any others help on something let us know. When not in a managerial position, I take to direction very well. tell me what you want and i will do what I can to help.
Originally Posted by PrimoGen,Jan 5 2011, 01:36 PM
sounds like you have "a version" of how it can happen nailed down pretty good.
you don't have previous numbers because you have not tracked down and talked to the people who have put on previous statewide meets.
over the past 8 years there have been many.
I can tell you that the last successful mega-super-whatever pulled in about 150-200 people over all with about 100 or so cars.
We have done cross-forum meets with NSX-prime that has seen relatively the same kind of numbers. these meets had over 8 months of planning and 4 months of active forum marketing and sign up periods. I would use those numbers as optimistic returns for any kind of barometer for future events.
I dont know how you are going to market a meet to us not knowing what you can offer until you have us all registered but, hey... it could work.
You are completely right about the hotels, though. that is what i was getting at referring to contracts and attrition.
If you don't use projection numbers, you wont have anything to present to vendors. if you don't have vendors or other incentives to entice participants you wont have any registrants.
if you have 14 years of event planning, I assume you know how to do a quick demographic study (using say, a SWOT analysis as a template) and maybe some shallow research ( https://www.s2ki.com/search/forums?f...uery=supermeet ) to come up with solid projections on our depth as an s2000 community. That, and a quick poll in the FL forum (describing the event you have in mind) should give you solid feedback on the amount of people willing to attend.
You then use this data to formulate a pitch to prospective vendors, sponsors etc.
that's what we did, and it worked out seamlessly when there was an interest...but that was way back in 2009.
Look, I don't want to get into some kind of pissing contest about who has planned events more than the other or who has better knowledge. I am not going to tell you how to bake your own cake. you have what seems to be a lot of stuff in the works. if it is to be in Orlando then I am sure Josh is on point helping you out with logistics.
If you need/want mine or any others help on something let us know. When not in a managerial position, I take to direction very well. tell me what you want and i will do what I can to help.
you don't have previous numbers because you have not tracked down and talked to the people who have put on previous statewide meets.
over the past 8 years there have been many.
I can tell you that the last successful mega-super-whatever pulled in about 150-200 people over all with about 100 or so cars.
We have done cross-forum meets with NSX-prime that has seen relatively the same kind of numbers. these meets had over 8 months of planning and 4 months of active forum marketing and sign up periods. I would use those numbers as optimistic returns for any kind of barometer for future events.
I dont know how you are going to market a meet to us not knowing what you can offer until you have us all registered but, hey... it could work.
You are completely right about the hotels, though. that is what i was getting at referring to contracts and attrition.
If you don't use projection numbers, you wont have anything to present to vendors. if you don't have vendors or other incentives to entice participants you wont have any registrants.
if you have 14 years of event planning, I assume you know how to do a quick demographic study (using say, a SWOT analysis as a template) and maybe some shallow research ( https://www.s2ki.com/search/forums?f...uery=supermeet ) to come up with solid projections on our depth as an s2000 community. That, and a quick poll in the FL forum (describing the event you have in mind) should give you solid feedback on the amount of people willing to attend.
You then use this data to formulate a pitch to prospective vendors, sponsors etc.
that's what we did, and it worked out seamlessly when there was an interest...but that was way back in 2009.
Look, I don't want to get into some kind of pissing contest about who has planned events more than the other or who has better knowledge. I am not going to tell you how to bake your own cake. you have what seems to be a lot of stuff in the works. if it is to be in Orlando then I am sure Josh is on point helping you out with logistics.
If you need/want mine or any others help on something let us know. When not in a managerial position, I take to direction very well. tell me what you want and i will do what I can to help.
I agree, the past events that have taken place have had good attendance, however from a marketing standpoint, a different organizer is well, a different organizer. Vendors won’t care what someone else has done; they'll ask me what I can do...
Personally 150 cars is on the low end. I was crunching numbers for 400+ cars and that is what I've been going off of.
I am not going to market is to s2ki.. Each CO will be marketing it to their own communities. It will create accountability within each sub forum.
Its not about it being a pissing contest, I just prefer to establish that the COs and organizers behind the event are competent, experienced and capable of preparing this type of meet. The more organized the meet the more the community will respond (i.e. Homecoming) however if COs and other forum members are negative and try to poke at the organizers it discredits the organization of the meet and people will fail to attend.
Banter back and forth should be done via phone, text, PM or in the CO forum. Its not in the Meet’s best interest for it to be public.
Originally Posted by Leo Gets,Jan 5 2011, 12:28 PM
I like the way you think!
Do work son!!!
Do work son!!!

But ... the last effort for a large-scale meet was to be near this area ... and, if the location WAS the reason for it failing then it won't hurt my feelings if we need to just avoid the topic and pick another location.
However, with an accessory feature like Karting at OGP ... it may be possible to have the meet in Orlando or Tampa and those that elect to participate would just drive up (about 2 hours
) to do it. The prize(s) for that particular part would be easily based on a Karting challenge and/or simple raffle. That would be my suggestion anyway.
Still ... keeping it simple and inexpensive I believe will constitute a more eager interest (and commitment.)
I would even suggest setting up a Paypal 'charity' fund just for this yearly event. Accept $1 donations from anyone wanting to help the cause ... even if they can't make it. I know I would.



