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Nickelodeon condones underage sex?

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Old Dec 2, 2009 | 07:04 AM
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Default Nickelodeon condones underage sex?

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Two Orange-based moms launch The Mothers Against Nickelodeon, which is critical of the cable channel's marketing to children, with a free Chapman University screening Thursday of a film critical of "the commercialization of childhood."

Adriana Barbaro and Jeremy Earp's 2008 documentary Consuming Kids has children's advocates, industry insiders and health-care professionals casting wary eyes at the relentless multi-billion dollar marketing machine that targets youngsters and their parents. The film shows "how youth marketers have used the latest advances in psychology, anthropology, and neuroscience to transform American children into one of the most powerful and profitable consumer demographics in the world," according to the Media Education Foundation.

That puts the picture in the wheelhouse of Kristine Simon and Janelle Maluenda, who are using the screening to officially launch The Mothers Against Nickelodeon (or The M.A.N.). The M.A.N. website begins with this message:

Until Nickelodeon creates a mission statement that includes a public affirmation of parents and family, stops undermining parents and ceases to claim to "empower" children, when in reality they are turning them into consumers, and until the network agrees to promote excellence in childhood by eliminating the use of farts, boogers, belching, rehab, pin up ads, rotten role models, lingerie, and other forms of risque programming to create Us Vs Them rivalry.

Over on the site's FAQ page, Maluenda explains the crusade was born out of her own college studies of advertising and how manipulative it is.

She and Simon believe Nickelodeon's marketing strategies and messages targeted to young children are harmful and dishonest. Simon says she does not allow her twin girls to watch Nickelodeon, while Maluenda claims to be keeping her television off until her seven-month-old daughter is 2 years old.

"I am starting the group for a few reasons," Maluenda responds in a self-interview. "#1 to stop Nick. #2 to connect to other moms that are as passionate as I am about protecting children from the hands of consumer media. #3 to educate my peers during my last semester with them about the serious dangers of advertising to children before they all venture into the workforce."

But their campaign also ventures beyond commercials to actual children's programming. Before dismissing them as busy-body shrews, check this out from their website.

"That's a disgusting screen shot from Lazy Town, a show on Nick Jr. and Noggin, where a young girl hangs out with a 30-year-old man by herself all day long," warns the website. "He's 'her friend.' They sing and dance. He wakes her up in the morning. She wears skimpy little dresses throughout the show."



"Did I mention that her only human friend is an older man? He is creepy. This show is creepy. Little girls will watch this show and want an older man friend of their own. Little girls will think it's OK to dance around with older men that offer them candy. Every thing about this show is just WRONG!"

Maluenda says Nickelodeon, of course, is not the only television outlet guilty of exploiting children. "I have a problem with all networks and brands that make money selling idiocracy to children, but we have to start somewhere. Why not start with the biggest?"

The free screening of Consuming Kids features a guest speaker, Dr. Allen Kanner of the Campaign for a Commercial Free Childhood. It begins at 7 p.m. in the Folino Theater in Chapman's Marion Knott Studios in Orange. RSVP here.
Parenting at it's finest

The mom in the picture is pretty hot though, I would definitely PIITB
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Old Dec 2, 2009 | 07:27 AM
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^ I'd love to stick it to the M.A.N.
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Old Dec 2, 2009 | 07:36 AM
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**** the MAN. The MAN is always keepin' me down!
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Old Dec 2, 2009 | 08:53 AM
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not exactly the argument I use, but I've been dogging on nickelodeon and the whole viacom umbrella for years now. they've got a monopoly on the youth of america....
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Old Dec 2, 2009 | 09:48 AM
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lol. What's funny is that they busted an animator from nickelodeon on one of those chris hansen stings. His segment was never aired though..
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Old Dec 2, 2009 | 09:50 AM
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Originally Posted by DaAntiRicer,Dec 2 2009, 08:27 AM
^ I'd love to stick it in a MAN.
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Old Dec 2, 2009 | 09:52 AM
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That's what a channel selector is for, and cable is by subscription, don't like it don't subscribe.
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Old Dec 2, 2009 | 10:35 AM
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Old Dec 2, 2009 | 10:39 AM
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Personally I had always thought Nickelodeon was way too commercial for my comfort. As a kid. I watched some of their shows, but it was ridiculous how marketing-driven it was.

The idea that it's OK because "you can change the channel" is a cop-out. You could say the same thing about cigarette and liquor ads. But as a society we have agreed there should be limits on marketing, especially where children are involved.

I think this group is a bunch of crackpots, but I can see their point and agree in concept. However, I see nothing wrong with Lazytown except it annoys me. Are these women seriously suggesting there's something wrong with an adult male being friends with a child? That attitude I find offensive.
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Old Dec 2, 2009 | 10:52 AM
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thats why you can lock out channels on your cable. geez its so annoying when people push their opinion on everyone else lol
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