Honda's total lack of advertising of the S2k seems to indicate they don't care what the sales are for the car. It's their flagship model and it's there to lend credibility and an air of elitism to the rest of the car line. I don't really care if they ended it, it would make the existing cars collectors items. I already have mine

 

I think Honda will be making the S for a while longer as they just opened a new factory for it in June.

This is the 1st time I read that they stopped making the hardtop. Production was stopped due to a fire at the plant but I think they are back making the tops again.

 

i think honda makes lot of profit off the S2000 cuz when u think about it ..... i think it cost less for them to make our car than a pilot...or accord.. but price is bit higher than these two cars cuz it is "convertible"
so regardless of numbers of S sold they still make it cuz they making good profit off the S just my$02

 

They didn't make a new plant for the S2000... they actually closed the plant that only made NSX and S2000 and started making the S2000 along with Civics at a current plant.

 

How do you figure that? The S2000 shares no major parts with any other car in the line. Think of the economies of scale?! They sell 8 bajillion Accords, their cost/unit goes WAAAy down.

 

Sorry to be the bearer of bad news:

[I]Car magazine
Honda has quietly shelved plans for a second generation NSX, CAR has learned. The HSC concept - with its classic supercar shape, mid-mounted 345bhp V6 and rear-wheel drive - was set to replace the existing NSX in two years, but that's now on ice.

It gets worse. Plans for UK imports of the stripped out NSX Type-R have also been ditched. Honda cannot justify the investment necessary to train all its dealers to service such a niche model.

Long-term the news is grimmer still. Honda has no replacement S2000 in the works, either. The current Integra Type-R (not sold in the UK) is also to be axed. Even the blistering Civic Type-R is by no means certain to be reprised.

The quick and easy explanation behind this bewildering sports car about-turn at Honda is money. The bottom line is that the company anticipates greater returns by concentrating on other models, especially MPVs and SUVs in America and China, than by pumping time and cash into low volume techy sportsters.

This is just the opening bell on Honda's decision to abandon its sports car heritage. Honda has no shortage of committed, talented engineers and designers who would kill to do a new NSX. But too few senior people feel strongly enough to push to do another one.

Their decision has been prompted be several factors: the NSX has never been a banker; the HSC show car didn't cut it on the design front; and while factions from American Honda were reportedly pushing for 'a $40,000 Boxter rival', the counter proposal from Japan was for a balls out $100,000 super coup

 

The last year the prelude was made was 2001.

 

um, yea, if you only consider the cost of materials and labor. actually, i think the s may cost as much as a pilot to make, maybe more. the motor is much more labor-intensive with the dummy head methods and all, and the FRM liners are high dollar.

also, you are completely neglecting the costs of developing the S2000 in the first place. Car companies make up these costs by selling volumes, but the S2000 doesn't have that. I seriously doubt 10,000 cars a year pays for the development costs. Thus, I would not be surprised at all if Honda LOSES money on the S2000.

**for the accountants out there, i know R&D was expensed before the S2000 came out, but I'm an economist and I view R&D as something that builds an intangible asset that should be depreciated rather than expensed**

 

Hey, the NSX is up 85% from same month last year, I think it's so old, it's come back in fashion. It's retro without the restlying.

 

That article by "Car magazine" is full of BS. It goes against everything Honda stands for.